The ICP Authority Method

LinkedIn content engineered from your market's top performers.

For B2B founders and sales leaders who know LinkedIn should be driving pipeline — but don't have the time, the data, or the patience to make it work.

Apply for the 30-Day Sprint Founding-client offer · 30 days
The problem

You’re not bad at LinkedIn. You’re guessing.

You don’t need another LinkedIn course. You don’t need 50 content ideas. And you definitely don’t need another person telling you to “post consistently.”

You guess what topics to talk about. You guess which hooks will work. You guess what opinions your buyers care about. Then you post, check the numbers, get mediocre engagement, and wonder whether LinkedIn actually works for your business.

Meanwhile, competitors with worse products are booking demos from LinkedIn — because they did post. Even badly.

We’re not starting from zero. We find the people already winning that attention, figure out why their content works, and use that intelligence to build your strategy.

That’s the Buying Intent Method.

The method

The ICP Authority Method

We don't start with a blank content calendar. We start with the people already winning your ICP's attention.

Step 01

Map your ICP's attention

We identify 15–20 LinkedIn authorities already attracting the people you want to reach.

Step 02

Reverse-engineer the winners

We analyze hooks, topics, opinions, formats, engagement patterns, and recurring themes. We study patterns, not copy posts.

Step 03

Build your authority system

We turn the research into your positioning, content pillars, angles, original LinkedIn content, and ICP-focused engagement strategy.

Step 04

Measure & optimize

We track the signals that matter, identify what earns attention from relevant people, and double down on what works.

Why trust the operator

Strategy that has produced real outcomes.

Hassan helped me build the positioning and content strategy that got me to Airbnb Superhost. His approach directly drove the bookings and reviews I needed to hit the tier.

Khalil Salman
Airbnb Host
Airbnb Superhost Status Achieved
The offer

30-Day ICP Authority Sprint

Build the LinkedIn authority system around the people you actually want to sell to.

Buying Intent — ICP Authority Sprint

For B2B founders, CEOs, and consultants who want to build authority with their ICP without guessing what to post or where to focus their attention.

  • ICP Authority Map: 15–20 relevant LinkedIn authorities identified and analyzed
  • Market Intelligence: winning hooks, topics, opinions, formats, and engagement patterns extracted
  • Authority Positioning: what you should be known for and how it connects to your offer
  • Content Strategy: ICP-specific pillars, angles, and original content direction
  • Content Creation: original LinkedIn content built around your expertise and market intelligence
  • ICP Engagement Strategy: where and how to participate in the conversations that matter
  • 30-Day Optimization: measure response, identify winning signals, and refine the strategy
Apply for the 30-Day Sprint

Attention creates authority. Authority creates conversations. Conversations create revenue.

About

Why we built Buying Intent.

LinkedIn doesn't need more content. It needs better intelligence.

I'm Hassan. I've spent 7+ years across customer success, sales, and account management, alongside building my own ventures and working with clients.

I've watched smart founders and operators struggle with the same problem: they know their buyers are on LinkedIn, but they don't know what to say, who to pay attention to, or how to turn attention into a repeatable growth system.

Buying Intent starts with the market. We find the people already winning your ICP's attention, reverse-engineer the patterns behind that attention, and turn those insights into your authority strategy.

Questions

Frequently asked.

How is this different from a LinkedIn ghostwriter?
A ghostwriter typically starts with your voice and a content calendar. We start with your market. We identify 15–20 authorities already attracting your ICP, reverse-engineer the patterns behind their performance, and use that intelligence to build your strategy.
Do you copy other people's content?
No. We reverse-engineer patterns, not posts. Your content is built around your expertise, positioning, offer, and point of view.
What exactly do I get for ?
You get the 30-Day ICP Authority Sprint: ICP authority research, market intelligence, authority positioning, content strategy, original LinkedIn content, an ICP-focused engagement strategy, and 30 days of measurement and optimization.
Will you guarantee leads?
No. We don't promise a fixed number of leads because we don't control your offer, sales process, market, or close rate. We measure the signals we can influence — relevant attention, engagement, profile activity, connections, and inbound conversations — and use those signals to improve the system.
Will the content sound like me?
Yes. We use your existing content, expertise, communication style, and positioning to build the voice. You remain the source of the expertise; we turn it into content that fits the strategy.
Why only 15–20 authorities?
Because we're looking for concentrated signal, not an enormous database. The goal is to understand a relevant group of people who already have your ICP's attention and identify the patterns that repeat across the winners.
What happens after the 30 days?
The sprint is designed to establish the system and generate evidence about what your market responds to. If the strategy is producing useful signals, the next step is continued execution and optimization.
Who is this for?
B2B founders, CEOs, and consultants whose buyers are active on LinkedIn and where expertise, trust, and reputation influence the buying decision. The more specific your ICP, the better the research becomes.

Stop guessing what your ICP wants to see.

Your buyers are already telling you what gets their attention. You just need to know where to look. Apply for the 30-Day ICP Authority Sprint for .

Apply for the 30-Day Sprint 30 days · · Founding-client offer